- Ripple Prime integrates Hidden Road’s infrastructure to expand institutional digital trading capabilities.
- U.S. institutions gain unified OTC access to XRP, RLUSD, and other major assets.
- Growing XRP ETF optimism aligns with Ripple’s deeper institutional and regulatory market focus.
Ripple Labs Inc. has successfully entered the institutional trading sector of the United States of America through the introduction of its digital-asset spot prime brokerage, Ripple Prime. The action enhances the presence of Ripple in the regulated trading area. It also diversifies its business beyond the area of payments and custody into the full-scale institutional services. Clients can now make over-the-counter (OTC) spot transactions on the most popular digital assets like XRP and RLUSD through Ripple Prime.
Ripple Expands Institutional Capabilities Through Acquisitions
The new prime brokerage, according to Ripple, is an addition to the existing OTC derivatives and cleared products. According to Michael Higgins, the International CEO of Ripple Prime, OTC spot execution places the company in a position to offer a full package to the U.S. institutions to aid their trading policies. Furthermore, the service would make accessing traditional and digital markets by institutions much easier.
It will be launched after Ripple acquires Hidden Road Partners, a multi-asset prime brokerage company, at a cost of $1.25 billion in October 2025. Since that time, Ripple has incorporated the licensing and infrastructure of Hidden Road under Ripple Prime. Subsequently, the clients are now able to access digital assets, foreign exchange (FX), futures, swaps, and fixed income through one workflow. In addition, Ripple recently acquired GTreasury in the year and said it is a breakthrough in corporate treasury management.
The acquisition strategy of Ripple is rapid till 2025. The company collaborated with Bahrain Fintech Bay, outside the U.S., to advance the use of blockchain and innovation. It also got into Africa through a joint venture with Absa Bank South Africa, the present user of Ripple custody technology with tokenized assets. Moreover, Ripple was the first with a 1 billion financing round to improve its XRP treasury and increase the liquidity of the ecosystem.
XRP ETF Filings Signal Growing Market Confidence
Ripple Prime is coming when there is a buzz surrounding the possibilities of XRP exchange-traded funds (ETFs). Both Bitwise and Canary Capital have filed final updates to their spot XRP ETFs. All these filings predetermined a potential mid-November launch. Analysts in the industry anticipate high inflows after trade commences.
Bitwise CIO Matt Hougan added that an XRP ETF can have over $1 billion of assets in only several months. On the same note, Canary Capital CEO Steven McClurg estimated up to 5 billion investor inflows in the first month. In the meantime, the regulatory changes have resulted in quicker approvals of ETFs, which have increased the impetus within the market. Combined with the new brokerage and future ETFs, this indicates that Ripple has a changing institutional strategy. By making strategic buys, product differentiation, and expanding regulatory certainty, Ripple is making XRP the center of institutional crypto usage.
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